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Project Failure Assignment

Project Failure Assignment

Q Your goal is to find a project that failed and summarize what happened (to that project, to the company, etc.) This paper should be no longer than one page in length, double spaced. You are welcome to write about either personal projects (if you have something you've done in your life that you believe would be an example of a failed project) or something more public. Please provide a source of information for any project you've found that is not a personal one at the end of your assignment.

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The Coca-Cola new or preferably called the new coke was one of the failed projects that I read about in the recent past. The Coca-Cola Company invented the new coke in the year 1985. They have made almost 200 recipes and made quite a good research on the market regarding their new invention. All the research and proceedings made by the company were to improve on their forecast regarding the profit that they wanted to generate for their upcoming new launch. The Idea was to play very safe regarding what they were trying to n the market.